TRANSFORMING LIVES. INSPIRING HOPE.
Forward Service Corporation (FSC)
- Brand Positioning
- Information Architecture
- Research & Strategy
- User Research
- Web Design & Development
About This Project
Working as a graphic designer is rewarding, especially when you’re working with clients like Forward Service Corporation (FSC), a nonprofit providing employment, training and support services to adults and youth. In need of a fresh new look, we designed new branding for FSC—complete with color palettes, font systems, graphics and imagery—along with a new website to better serve their customers. The website was the most important component of the project. We gave their site architecture a complete overhaul to make it faster and easier for users to find the services they needed—a result that was confirmed by usability testing of the target audience. The new site will be launching next month, and we are looking forward to our design work helping FSC build a more qualified and skilled workforce.